Two struggling friends devise an online contest where they charge women $25 to submit their selfies, initially offering a $1,000 prize. As the scheme unravels and costs escalate, they increase the reward to $1 million to lure more participants.
$elfie Shootout
The friends' online competition, initially offering a $1,000 prize, evolves into a lucrative venture as they struggle financially, ultimately leading them to increase the reward to keep their business afloat.
