Sam Concepcion, also known as Samuel Lawrence Lopez Concepcion, is a Filipino singer, dancer, actor, VJ, and host born in Manila, Philippines. He rose to fame after winning the Big Division of "Little Big Star Season 1" in April 2006. Concepcion currently has a contract with STAGES and ABS-CBN's "Star Magic".
From a young age, Concepcion began his career in theatre, taking on a total of 12 roles and participating in various plays, including the role of Edmund Pevensie in the local stage adaptation of "The Lion, The Witch, and The Wardrobe" and "Mr. Noah's Big Boat". He went on to play the titular role of "Peter Pan" from 2002 to 2012, aside from acting in movies such as "Way Back Home" and "Shake, Rattle & Roll 13". In 2012, he took on his first lead role in the first Filipino musical film entitled "I Do Bidoo Bidoo: Heto nAPO Sila!".
Concepcion's first role in television was in ABS-CBN's "Mga Anghel na Walang Langit", followed by his major break as Boy Bawang in the fantasy series "Super Inggo".
In 2007, Sam launched his self-titled album under Universal Records, which was certified Gold by the Philippine Association of the Record Industry. He went on to release two more albums, "Pop Class" in 2010 and "Forever Young" in 2011, with the latter being his biggest hit, topping the charts for seven weeks in a row.
In 2008, Concepcion was chosen by Dreamworks to sing the theme song of the animated movie "Kung Fu Panda", entitled "Kung Fu Fighting", which was included in the Asian soundtrack album. This project made him the first Filipino artist to collaborate with Dreamworks.
Throughout his career, Concepcion has been an ambassador for various agencies and organizations. He was appointed by the Department of Education as 'Youth Role Model and Spokesperson' and National Book Development Board's (NBDB) Get Caught Reading 'Campaign Ambassador' in 2007. In 2008, he was appointed by the Business Software Alliance as the Official Spokesperson of the Philippines for B4USurf, 'Youth Ambassador for Education and the Arts' in the 3rd District of Manila and World Vision's 'Ambassador for Children'.
Concepcion was also given a representative role by the Department of Tourism to the Korea World Travel Fair (2006) and was chosen by the Philippine government to sing in front of the President of the Philippines, Gloria Macapagal-Arroyo and top world economic leaders during APEC's Business Advisory Council Gala opening. In 2009, he was awarded the prestigious UNAP 'Outstanding Youth Leader' award given in MalacaƱang Palace by the United Nations Youth Association of the Philippines.