Chris McCarthy, a renowned executive, has been appointed President of Entertainment & Youth Brands, ViacomCBS Domestic Media Networks, overseeing the portfolios of Comedy Central, Paramount Network, Smithsonian Channel, and TV Land, in addition to his existing responsibilities at MTV, VH1, CMT, and Logo Media.
Known for his impressive track record in transforming businesses and creating content that shapes popular culture, McCarthy was named President of MTV in October 2016. Under his leadership, the brand quickly regained its position as the number one destination for young audiences, reaching more people across various platforms, including cable, social media, streaming, and events, than any other brand.
Prior to his tenure at MTV, McCarthy played a crucial role in the reinvention of VH1 in 2015, driving the brand to record growth. At the heart of both MTV and VH1's strategies is the creation of cultural hits, with eight of the top ten and fifteen of the top twenty-five shows serving as testament to this approach.
McCarthy attributes his success to the strength of his leadership team and the collaborative culture that permeates his organization, where "creativity drives everything we do."
