The documentary explores the irresistible nature of ultra-processed foods and their dominance in food culture, featuring interviews with former industry insiders who reveal how foods are designed to be irresistible through techniques like brain scans and sound engineering.
Irresistible: Why We Can't Stop Eating
The documentary explores the science behind why ultra-processed foods are so hard to resist, featuring candid interviews with former food industry experts who reveal the tactics used to make popular foods irresistibly addictive.








