Steve Rocco, born Stephen Salvadore Rocco on January 16, 1960, is a prominent American businessperson and skateboarder who has made a lasting impact on the world of skateboarding. Alongside Rodney Mullen, Rocco co-founded World Industries, a company that would go on to become one of the largest and most influential skateboard companies globally, shaping the sport and culture of skateboarding in profound ways.
As the years passed, Rocco sold the company, and today, he is retired, having left behind a legacy that continues to inspire and influence new generations of skateboarders and entrepreneurs. His remarkable story has also been immortalized in the 2007 documentary film "The Man Who Souled The World", a testament to his remarkable journey and contributions to the world of skateboarding.