Bill Crooks is the esteemed President and Chief Executive Officer of 360 Entertainment Group, a prominent California-based production and artist management company. With an illustrious career spanning over four decades, he has been creating captivating entertainment-based television and video content since 1978. A master of his craft, Bill specializes in multi-camera directing and producing, and has had the privilege of working with some of the most renowned names in music and comedy.
His impressive client list boasts a plethora of A-list talent, including the likes of Christina Aguilera, Avril Lavigne, Robin Williams, Britney Spears, Martin Lawrence, Sarah McLachlan, Nicki Minaj, Lady Gaga, and many others. Throughout his illustrious career, Bill has demonstrated his versatility by creating a wide range of programming for nearly every major network, including HBO, NBC, ABC, CBS, Fox, PBS, Discovery Networks, and several others.
These notable networks have benefited from Bill's expertise, which has resulted in the creation of captivating entertainment specials, award shows, documentaries, travel shows, and news programming. Furthermore, he has also directed numerous DVDs for top entertainers, cementing his status as a leading figure in the entertainment industry.
In addition to his impressive directing and producing credits, Bill has spent over three decades serving as a production executive on the West Coast, further solidifying his reputation as a respected and accomplished professional in the entertainment industry.