In Brazil, video stores played a crucial role in the early days of home video entertainment, particularly in São Paulo. A documentary explores the rise and fall of this platform, featuring interviews with owners, employees, customers, and critics who share their experiences of renting movies.
CineMagia: A História das Videolocadoras de São Paulo
Friends revisit the nostalgic past, recalling the vibrant video store culture in São Paulo and the enchanting charm of a bygone era.








